1300s CE
The Travels of Marco Polo (book) mentions that rice wine was more popular in China than grape wine.

The Travels of Marco Polo, featuring stories recorded by Rustichello da Pisa about Polo's adventures from 1276-1291, noted that rice wine was more popular in China than grape wine: "Most of the people of Cathay (China) drink wine of the kind that I shall now describe. It is a liquor which they brew of rice with a quantity of excellent spice, in such fashion that it makes better drink than any other kind of wine". It is also mentioned that this wine brewed of rice "makes one drunk sooner than any other wine". 

Source: Polo, M. et al. (1993). The Travels of Marco Polo. Courier Corporation.

Drugs: Alcohol
Regions: China
Topics: Cultural factors (social, religious, ritual)